A human-centered design studio led by business-minded individuals

We know that it’s really overwhelming trying to see the Big Picture of your business on your own. So we bring the puzzle-solving-creativity you need to activate your vision, make an impact and strategically achieve your goals.

Hi! I’m Daphne

7 years ago myself and Lucy Gregory co-founded Salt Design Co.

We met in design school, sneakily binge-watched GOT in between our lectures, ate healthy snacks and shortly after graduating, made the Big Decision to start a design studio together.

We knew that while branding could seem complicated, it really wasn’t once you understand the integral, strategic pieces. And so, our mission to demystify the branding process led us to create a business that focused both on the creative visuals and the business goals our clients wanted to achieve.

Since then we’ve collaborated with over 120 businesses to bring their vision to life and help them gain clarity and confidence so they can grow effectively.

Now, Salt Design Co. is lead by myself and a team of contractors that are pulled as needed.

ABOUT US

Bringing different skillsets and approaches to every project

DAPHNE WONG (SHE/HER)
Co-Founder

Daphne was born in Vancouver, is a dedicated Simpsons watcher, and a big fan of baking. She loves her 2 cats, wine tastings, and a warm bowl of white rice. As a cross-fit regular she’s stronger than you might think. She’s also the most logical person you might ever meet and uses that talent for coding and creative puzzles.

CARINA STIRLING (SHE/HER)
ADMIN ASSISTANT

Salt Design Co. is lucky to be joined by Carina, our administrative support who keeps this small business running smoothly! While Daphne will always be your main point of contact, you might be lucky enough to cross paths with Carina in your emails sometimes!

LET’S TAKE A QUICK PULSE CHECK

You Cool With These Values?

Values

COMMUNITY

Supporting our clients, the community, and others in need is highly important to us and is the foundation for everything we do. We make quarterly donations to charities we believe in, create events and resources for others, and include coaching within our packages to add to this.

COLLABORATION

We approach all of our projects as a collaborative experience; as the experts of their business, we collaborate with clients on their projects and work with them to achieve their goals.

COMMUNICATION

All communication with our clients is transparent and open, aiming to educate and support them, not leave them confused or feeling in the dark

STRATEGIC

Our work is strategic — nothing is done just because it’s pretty, but because it will help our clients grow, feel confident, and expand their knowledge and business… By aligning with their goals through strategy-driven decision-making.