Alexa Mazzarello

 
Alexa Mazzarello Creative Header photo with logo positioned in the bottom right hand corner.
 

Alexa Mazzarello Creative

what we created:

〰️ Brand Identity
〰️ Business cards
〰️ Thank you postcards
〰️ Squarespace template customization

 

Alexa Mazzarello Creative is a photographer in Vancouver who draws inspiration from nature, and plants in particular. We brought this into her branding with deep greens and maroons, as well as a hand-drawn illustration of a dried leaf that is used on brand collateral like her business cards and promotional postcards.

See each aspect of our project together below, which included a range of brand and collateral pieces, and check out her website to see the brand in action! Photo of Alexa by Rachel Pick.

 
 
 
Alexa+Mazzarello+Creative+logo+overlaid+on+top+of+a+moody+image+of+dark+green+leaves+and+purple+flowers+perched+on+top+of+a+wooden+box_ (1).jpg
 
75FA1104-D375-472A-B585-7AB08A331393.JPGAlexa Mazzarello's Business Cards shown on a plain background with a green leaf, pink glasses and a pen.
 
 

“I am SO SO SO happy with how [my branding] turned out!

Working with Salt to develop my brand was a big leap for me. It was the first time I was truly ready to invest in myself as a brand and the Salty ladies really listened and observed who I was and integrated this into the brand development process while being open to feedback from me along the way.

The best part of working with Salt is their professionalism, their commitment to servicing their clients, and making me feel truly valued/cherished...which makes for a lasting relationship.”

– Alexa Mazzarello

 
 
iPad showing Alexa Mazzarello's website next to a cup of coffee, a pen, a plant leaf, and a notebook with glasses on top
 
Postcard designed for Alexa mazzarello with her logo and leaf photo shown on a wooden shelf next to a black pen and a wooden bowl
 
Photo of Alexa Mazzarello's business cards featuring her leaf illustration. Business cards are sat next to pink glasses, a black pen, and a plant in a metal container.
 
Pencil leaf illustration in black and white greyscale on a stationery mockup for Alexa Mazzarello Creative designed by Salt Design Co.
 
Brand Identity, Illustration, Web Design, Small Business, Photography, Marketing MaterialsSalt Design Co.